ABOUT
Pioneering the future of conversational UX through Model Context Protocol expertise.
Mark West is an Engineering Director & AI-first advocate with over a decade of experience scaling high-performing teams of 20 to 100+ engineers. Based in Denmark, he is a pragmatic, people-centric leader capable of transforming engineering cultures & architectures at scale.
Currently Engineering Director at Ageras, Mark is spearheading the company's AI adoption strategy while navigating the complexities of post-M&A integration seeking to consolidate a diverse product portfolio into a one app fintech solution for small businesses.
Mark's latest obession is applied AI, creating ELICITATE.AI to connect with others pioneering at the frontier of human–machine interaction..
CORE EXPERTISE
PROFESSIONAL JOURNEY
DEVELOPER, Carphone Warehouse & TalkTalk (Manchester)
Working in large corporate environments consolidating websites inherited through acquisitions into a unified open-source platform.
LEAD DEVELOPER & HEAD OF DRUPAL, CTI Digital (Manchester)
Drove 630% growth, scaling from 2 to 25 engineers. Led key accounts including Mayor of London, British Council, Peugeot.
HEAD OF DEVELOPMENT, Access (Manchester/Hybrid)
Scaled 13 to 29 engineers while going remote-first during pandemic, building for WaterAid, BAFTA & Edrington brands
ENGINEERING MANAGER, TPXimpact (London/Remote)
Established remote Digital Experience team post acquisitions for public & third-sector projects, including MS Society, University of Edinburgh, and the Disasters Emergency Committee (a project that won a world record for £61M raised for Ukraine).
ENGINEERING DIRECTOR, Ageras (Copenhagen/Hybrid)
Established the Co-Pilot team to move beyond conventional machine learning by embedding large language models (LLMs) into core product experiences. Currently leading the Invoicing domain, unifying acquired products into a cohesive fintech platform, while driving the company's AI adoption strategy to scale engineering productivity across the business.
THE ELICITATE.AI MISSION
Bridge the gap between human intent and AI execution—empowering teams and elevating product experiences.